Eliminating single-use plastic. Sourcing environmentally-preferred materials. Comfort redefined with recycled cashmere. Style reimagined with responsibly-sourced materials.
As part of PVH Corp., we are working towards our Forward Fashion targets. That means reducing our negative impacts to zero, increasing our positive impacts to 100% and improving over one million lives in our value chain.
We’re recreating our iconic designs with environmentally-preferred materials – aiming to reach 100% sustainable cotton, viscose and wool by 2025 and 100% sustainable polyester by 2030. And we’re eliminating plastic waste from our business by 2030, starting with our packaging.
More Environmentally-Preferred Materials
We're consciously selecting materials made from recycled fibers and organic fibers, moving us toward our goal of 100% sustainable cotton, viscose and wool by 2025 and 100% sustainable polyester by 2030. In 2022, we increased the use of environmentally-preferred materials to comprise 32.6% of the brand’s global materials footprint, up from 22% in 2020.
Lower Impact Processes
We’re creating jeans with more sustainable materials such as recycled and organic cotton, as well as lower impact techniques that use less water, energy or chemicals than industry standards. In 2022, we launched Earth Colours – earth-toned pigments partially derived from agricultural waste, as an alternative to traditional synthetic options.
Globally, we’re ending single-use plastic in all our packaging and eliminating unnecessary waste by 2030. To reduce our footprint, we successfully transitioned men’s underwear boxes from plastic to paper composed of at least 50% recycled content for all of North America. This eliminated the usage of 650,000 pounds of plastic from on-product packaging, equivalent to over 31 million standard-size plastic water bottles.
Discover our Sustainability Glossary for more information on the sustainable materials and processes we use.
Calvin Klein, for the future. We are innovating new lower-impact techniques to produce our collections and rewriting our rules by moving toward environmentally-preferred materials. We're ending single-use plastic in all our packaging and eliminating unnecessary waste to reduce our footprint by 2030. To reach our targets of 100% sustainable cotton, viscose and wool by 2025, and 100% sustainable polyester by 2030, we are increasing sourcing materials that are recycled, organic, responsibly sourced and regenerative. We’re creating jeans with environmentally-preferred materials such as recycled and organic cotton, as well as lower impact techniques that use less water, energy or chemicals than industry standards. Explore our Calvin Klein Shop to find styles made from recycled fabric blends including cotton, cashmere, wool, polyester and nylon. We are dedicated to our goal of reducing our impact on the planet while improving the lives of our communities and associates everywhere. You can learn more at https://www.pvh.com/responsibility.